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CryptoCompany

🖼️NFT data network company with 💵$300k (est. marketing spend). Germany based.

*High probability that the below brand is currently looking for advertising and marketing opportunities. 

Brand / Company Name

Bitscrunch

Industry

Crypto

Location

Europe / Middle East

Growth Stage

Growth

Focus

B2B, B2C

Estimated Marketing Budget

200,001 – 500,000

Strategy (Previous)

Bitscrunch’s marketing strategy is centered around leveraging the power of content marketing, social media engagement, and strategic partnerships to establish its presence in the blockchain and NFT analytics space. The company focuses on educating its audience about the significance and utility of their analytics tools through informative blog posts, whitepapers, and case studies, which are shared across various digital platforms. By actively participating in industry-related discussions on platforms like Twitter and LinkedIn, Bitscrunch is able to position itself as a thought leader in the field. Additionally, the company employs targeted advertising campaigns on social media to reach potential customers and partners. Collaborations with influential figures and entities within the blockchain community further amplify their visibility and credibility. This comprehensive approach ensures Bitscrunch not only attracts but also retains a dedicated and informed user base.

Agency

No agency attached.

Summary

Bitscrunch is a blockchain analytics company that provides a suite of services aimed at securing the NFT ecosystem and ensuring the integrity of digital assets. Leveraging advanced AI and machine learning technologies, Bitscrunch operates at the intersection of cybersecurity, data analytics, and the burgeoning field of non-fungible tokens (NFTs).

The company’s platform and services are designed to address several key issues within the NFT market, including fraud detection, asset valuation, and market analytics. By analyzing transaction data on the blockchain, Bitscrunch is able to identify suspicious activities, such as wash trading and other forms of manipulation, thereby helping to protect investors and creators from potential scams and financial losses.

One of Bitscrunch’s notable products is Scour, a tool aimed at detecting and preventing wash trading in the NFT space. Wash trading is a form of market manipulation where the same asset is bought and sold repeatedly to create misleading activity in the marketplace. By identifying such patterns, Scour helps maintain the integrity of the NFT market.

Another important offering is Liquify, a valuation engine that provides real-time price estimates for NFTs. Given the unique and often subjective nature of NFT valuation, Liquify uses a sophisticated algorithm to analyze various factors, including rarity, artist reputation, and market trends, to provide a more accurate valuation of digital assets.

Bitscrunch also offers Unleash NFTs, a service that provides insights into the NFT market, including trends, analytics, and investment opportunities. This tool is particularly useful for collectors, investors, and creators looking to navigate the rapidly evolving NFT landscape.

The company is actively involved in the blockchain community and is committed to fostering a safer, more transparent NFT ecosystem. By addressing some of the key challenges within the NFT market, Bitscrunch is playing a crucial role in the maturation and wider adoption of blockchain technology and digital assets.

As the NFT market continues to grow and evolve, the services offered by Bitscrunch are likely to become increasingly valuable for participants in the digital asset space. The company’s focus on using cutting-edge technology to solve real-world problems positions it as a leader in the field of blockchain analytics and security.

History

Founded in 2020, bitsCrunch is a blockchain analytics company that emerged to secure the NFT ecosystem and provide analytics solutions. The company quickly positioned itself as a guardian of the NFT ecosystem, leveraging artificial intelligence to offer services such as Scour, an AI-powered wash trading detection tool; Liquify, a dynamic NFT valuation tool; and Crunch DaVinci, a forgery and plagiarism detection tool for NFTs. Headquartered in Munich, Germany, with offices in India and Canada, bitsCrunch has been actively involved in enhancing the security and trustworthiness of the NFT market, addressing some of the most pressing challenges faced by the industry.

Products / Services

Bitscrunch offers a range of blockchain analytics and security services designed to enhance the security and integrity of the NFT ecosystem. Their product lineup includes Scour, a tool for wash trading detection that helps in identifying and preventing artificial inflation of NFT prices. Liquify is another innovative service that provides accurate valuation of NFTs, making it easier for users to understand the real market value of their digital assets. Crunch DaVinci is designed to ensure the authenticity of NFTs, protecting against counterfeits and ensuring that each NFT is unique and original. Additionally, Bitscrunch’s Unleash NFTs service offers a secure marketplace for users to safely trade and auction NFTs. These products and services collectively aim to make the NFT marketplace safer, more transparent, and more reliable for users, creators, and collectors alike.

Financial Summary

Since its inception, the company has embarked on a remarkable journey of capital raising, marking significant milestones along the way. In an early testament to its potential, it secured an undisclosed amount in a pre-seed funding round in August 2021, laying the groundwork for future growth. This initial success was followed by a pivotal moment in July 2022, when the company announced a substantial $3.6 million seed funding round. This injection of capital was instrumental in accelerating its development and expanding its market reach. The company’s ability to attract significant investment underscores its innovative approach and the confidence investors have in its vision and leadership. Each funding round has not only provided essential financial resources but also validation of its achievements and potential for future success.

Team

The company was founded by a team of visionary individuals passionate about leveraging blockchain technology to ensure security and trust in the digital assets space. Among the founders, Vijay Pravin Maharajan, an expert in data analytics and blockchain technology, took the helm as the CEO, bringing his extensive experience from previous roles in leading tech companies. Alongside him, Sivagami Ramasamy serves as the COO, orchestrating the company’s operations with a keen focus on efficiency and growth. The management team is further strengthened by the presence of Jothi Ramaswamy, who oversees the technological innovations and product development as the CTO. Together, this leadership trio drives the company towards its mission, supported by a dedicated team of professionals skilled in various aspects of blockchain technology, cybersecurity, and digital asset management.

Achievements

Bitscrunch, a pioneering force in the blockchain analytics and security domain, has achieved remarkable milestones that underscore its expertise and innovative solutions. Notably, the company secured a significant investment of $3.6 million in a funding round led by notable investors, showcasing confidence in its vision and technology. This financial infusion has been instrumental in fueling its growth and development of cutting-edge products such as Scour, Crunch DaVinci, and Liquify. Furthermore, Bitscrunch has been recognized for its contributions to the blockchain ecosystem, partnering with leading blockchain networks and entities. This collaboration enhances the security and integrity of the NFT and broader digital asset landscapes, positioning Bitscrunch as a key player in safeguarding the future of digital transactions and ownership.

Current / Previous Ad Campaign Messaging

AI-powered Gaming & Powerful Analytics : bitsCrunch & Plasm AI join forces
This partnership brings next-level AI-powered NPCs to life, while bitsCrunch’s AI-enhanced analytics empower gamers and developers.
Our partnership unlocks a new era of gaming with intelligent NPCs powered by AI.
– Dev Controlled NPCs : Create rich, interactive worlds with NPCs that learn and adapt.
– AI Powered Storytelling : Craft immersive narratives where players influence NPC development.
– NFT Marketplace : Enables a thriving in-game economy with unique Player-controlled NPC NFTs.
Together, bitsCrunch and Plasm AI are pushing the boundaries of gaming. Stay tuned for more exciting news!

Interesting News

NFT forensics beyond analytics: How bitsCrunch aims to be the “one-stop shop” for digital asset data
https://cointelegraph.com/news/nft-forensics-beyond-analytics-how-bitscrunch-aims-to-be-the-one-stop-shop-for-digital-asset-data

How To Pitch / Recommended Approach

Highlight Knowledge Of Audience

Marketing Person

Diderik van der Graaf (CMO)

Marketing Person Details

https://www.linkedin.com/in/diderikvandergraaf/
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